Causeway Coast and Glens Borough marks World Elder Abuse Awareness Day 2026

Causeway Coast and Glens Borough Council’s Age Friendly Programme is encouraging residents to stand together against the abuse, neglect and exploitation of older people as part of World Elder Abuse Awareness Day (WEAAD) on Monday 15 June 2026.

To mark the occasion, Cloonavin will be illuminated in purple, the international colour of World Elder Abuse Awareness Day, helping to raise awareness of an issue that affects millions of older people worldwide.

This year marks the 20th anniversary of World Elder Abuse Awareness Day. The 2026 campaign theme, “Better Understood. Still Overlooked,” highlights the progress that has been made in recognising abuse of older people while acknowledging that many older victims continue to suffer in silence.

Elder abuse can take many forms, including physical, emotional, psychological, financial and sexual abuse, as well as neglect. It often occurs within relationships where there is an expectation of trust, making it particularly difficult for victims to seek help.

Causeway Coast and Glens Borough Council is committed to creating an age-friendly borough where older people feel safe, connected and respected, and where they are supported to live free from fear, abuse and exploitation.

Age Friendly Champion, Councillor Tanya Elder said: "Every older person deserves to feel safe, valued and respected. World Elder Abuse Awareness Day provides an important opportunity to shine a light on an issue that often remains hidden. By increasing awareness and encouraging conversations, we can all play a role in recognising the signs of abuse and supporting older people within our communities."

Causeway Coast and Glens Borough Council’s Age Friendly Coordinator Stephanie Scott added: "As our population ages, it is more important than ever that we create communities where older people can live free from fear, abuse and exploitation.

“While understanding of elder abuse has improved over the past twenty years, many older people still feel overlooked and unheard. Through the Age Friendly Programme we are committed to promoting dignity, inclusion and respect for older people and encouraging anyone concerned about an older person to seek advice and support."

Anyone concerned about the welfare of an older person can seek advice and support using the following link: World Elder Abuse Day | Causeway Coast & Glens Borough Council